Opera mini browser support SEO for millions of new visitors

Device usage in Nigeria
About 70% of Nigerians access the internet on mobile

The most popular mobile browser in Nigeria and other African countries such as South Africa, Kenya, Ethiopia and Ghana is opera Mini. Opera mini browser is used by more than five out of every ten mobile device owners in Nigeria. This is likely due to Opera mini data compression technology, which ensures that even low spec devices and slow speeding networks can access website information.

Feel free to jump to any of the three sections linked below:
what is opera mini
why SEO for opera mini
Download opera mini

Fasten your seat belt, you are about to learn a very simple but serious SEO hack that will help generate more than 5x the number of visitors your website content have ever generated.

Opera mini browser can boost Average dwell time on site

Think about this, why should you spend a lot of money promoting your pages when you can simply make them visible on all browsers and gain the same result? Absolutely easy too.

Lets consider these scenarios:

  • what if your website can generate more traffic, the number of visitors you desire?
  • what if I told you that more nigerians are interacting with your youtube channel via opera mini browser?
  • don’t you want your content to be assessible to the more than 20 million Nigerians using the internet?
  • how about reducing your bounce rate and increasing average session and dwell time?
  • perhaps you may only want to outsmart your competition by doing a simple SEO trick they don’t know about.

If you want to know this cheap SEO trick, just pay a little more attention to this “common sense SEO” secret that will help you gain millions of visitors without paying a dime. 

What is opera mini browser?

logo of opera mini

Let’s say Opera mini is a software/application like Chrome, Firefox or Internet explorer that we use to access the internet. download music, read article and view pictures.

So why optimize for Opera mini?

In SEO, your primary concern is to get more visitors looking up your content right? That is why a smart content creator like you have to create contents that will be visible to all browser users, including opera mini because the browser is the most commonly used in Africa.

Why opera mini seo is so important in Nigeria

statcounter report of June 2019, shows that 63.4 percent of all mobile users in nigeria are using opera mini browser.

A report from pulse.ng shows while opera mini is the browser to beat in Nigeria, South Africa, Ghana and other countries. Hopefully, at the end of this article, you will see while opera mini is the browser to generate the millions of visitors for you.

Opera mini nigeria graph

Take a scenario where the over 10 million opera browser users in Nigeria are able to see your site’s content. What would that mean for you?

Now, consider an opposite scenario where 10 million prospective visitors can see your competitor’s page but wouldn’t even be shown your’s, because the few others who asked in earlier were denied entrance, (as in couldn’t find it due to display issues). This easy to solve issue will either generate new visitors for you or pursue the few existing ones away. Depends on your action or inaction.

Well, if your content is made for desktop-only users who have such browsers such as chrome and firefox with support for advanced scripting frameworks, which is hardly ever the case, you have nothing to worry about but if you are expecting mobile visitors in Africa checking your website or blog pages, then, you must ensure that your developer and content creator are doing everything right to convert the millions of regular opera mini users to you.

How to create contents that does not violate opera mini specifications:

opera mini data compression
opera mini compression technology

Adopt Progressive Enhancement method of site development

This methodology is not new, in fact it is built into the very fabric of the web’s original design, and ensures your website works everywhere — not just on Opera Mini and other proxy browsers.

Progressive enhancement requires:

More HTML tags less Scripts:

The popularity of scripting frameworks like Angular and Ajax has made it increasingly fashionable for users to throw script files to websites. Do not overly indulge in that practice if you want your content to be visible to the over 400 million opera mini browser users worldwide.

Avoid icons, use SVG instead

Web fonts are often large files and are for aesthetic/branding purposes, Opera Mini doesn’t download fonts. Fallback fonts are used instead. On many low-specced devices, system fonts are carefully optimized for the device and give a better user experience.

However, icon fonts are sometimes used by developers and these won’t be displayed; this can mean some important information or navigation items are invisible. Use SVG images instead; these can be compressed to become smaller than icon fonts, and can be made responsive with media queries. SVG make the obvious choice for graphics representation of data according to Wikipedia.

Minimize JavaScript Usage on page:

Opera Mini servers usually execute JavaScript quickly. Scripts that consume too much memory, however, will be killed. Opera mini runs some JavaScript on page load, but JavaScript-only APIs don’t work. key events such as keypress and keyup are not supported. Neither are touch and scroll events Bruce Lawson advice thus:

Treat JavaScript as an enhancement to your core HTML site, not as a pre-requisite

A simple way to do this is to test your website without javascript and see if everything is still appearing fine.

opera mini error
opera mini error message on android

With less scripts, the page may appear clunky, it is however better than, say your competitors’ whose website content is totally missing! your goal should be to construct scripts that are as efficient as possible. Again more HTML less scripts.

Download Opera Mini browser for testing purpose:

If you want to gain a market share of the millions of opera users out there and increase your page ranking and return on investment (ROI), then I advice you start implementing this guidelines listed here. How can you do this without having the tool for testing your websites functionality? Download and install the Opera mini browser here

CSS Gradients are not supported in opera mini:

Opera mini deliberately disable some CSS like border-radius to avoid page size bloating. The browser also disable  CSS animation to preserve device battery, CSS gradient are disabled so always instruct your developer to set a CSS background-color property that contrasts with the text color to ensure that text and button is legible. Look the below illustration of Balancing gradient and background:

button {
	background: black;
	/*
		Fallback for Mini and other browsers
		that don’t support CSS gradients
	*/
	background: linear-gradient(
		to bottom right,
		red, rgba(255, 0, 0, 0)
	);
	color: white;
}

Opera Mini is sent a black background for the white text, and so the button’s text is visible; this is overridden in browsers that support CSS gradients. If you want more guide on implementing a high performing website visit Google developers blog.

Thats it, so good luck with re-optimizing your website for the purpose of Opera mini browser support. If you will have me audit your website pages to be interactive on opera mini, talk to me.

conclusion:

You probably have heard from so many quarters that Opera Mini browser support is not important and error messages from the website should be ignored. Today you know better that the opposite is the case and ensuring Opera mini support is a core SEO technic.

See the important factors in choosing a web host ensure your host supports number 2.

Disclaimer: deAnalyst.com or its staff is not in anyway connected nor paid by opera mini nor its agents. Hence, this post is not for promotional purpose but to help you my reader make sound SEO decision.

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